Ep.151 What’s Working Now in Marketing with Bond and Momo
In today’s episode, I chat with two seasoned experts in the online marketing world. You have likely seen them online working with our TLP Clients, Katie Momo, our Copywriting expert, and Amanda Bond, our Social Media Marketing Expert.
Listen in as we discuss the importance of understanding the culture of your industry, your own business data and truly listening to your audience to ensure you are able to develop a sales process based on your customer’s journey.
This episode will really get you thinking about how you are currently marketing your online program and how you can implement what is working now in online marketing.
Here are a few more episodes you might find useful:
- Ep.146 Should You Launch a Minimum Viable Product?
- Ep. 145 The Top 3 Lessons for TLP in 2021
- Ep.141 Come to Market Launch Strategy
About Katie Momo
Katie Momo has helped hundreds of business owners confidently communicate the value of their program so people say “yes, I need this!”
Her clients have raked in over $12 million dollars in an online course and program sales.
She brings her extensive experience in sales from being the top salesperson of the year, her marketing background as a Director of Marketing, and her expertise in enrolling clients into high-ticket training at her family’s flight school.
Whether you’re writing or speaking, clearly articulating how you can help someone is an essential ingredient for business success.
Katie breaks things down into simple, easy-to-follow frameworks that work for every program.
She understands that as a health professional, you’re an expert in your subject – but marketing and sales weren’t covered in school.
You’ll learn everything from the basics that get your first program up and running, to advanced strategies that scale your business.
And because we know this is all new to you, there’s an opportunity for hands-on support every month.
In just minutes, Katie can pinpoint where you’re stuck and get you on track.
Whether it’s in an email, on a sales page, or on a live video – you’ll come away knowing how your program stands out so you can talk about it easily, naturally, and with confidence.
As TLP Alumni Leah Van Dolder says, “Katie didn’t ‘give me the fish’, she taught me how to fish for clients. She showed me how to say things that attract the right clients to me!”
Katie works with our clients 3 times per month in her expert feedback calls. She teaches a monthly strategy on sales and copywriting (like how to write a conversion post or optimize your sign-up page) and provides targeted feedback on our clients’ copy.
We know sales language and messaging is key to your program’s success, which is why we’ve enlisted Katie as one of our client’s expert advisors.
When you become a client here at TLP, you’ll have Katie in your corner supporting you with copywriting and messaging.
About Amanda Bond
Amanda Bond is a social media and advertising strategist. She turned the work she did with her clients into a thriving online course-based business.
Industry leaders took note of Bond’s frameworks. She’s a HubSpot Academy instructor on Facebook advertising and a regular contributor to Social Media Examiner.
In fact, Bond Boasts the second most viewed video on Social Media Examiner’s YouTube channel with over 500,000 views and counting.
On her own Facebook Page, on a platform that’s apparently “dead” according to most critics, Bond’s writing style routinely creates posts with 20-30% engagement. That’s 3 out of every ten people seeing the post!
Now retired from course creation—Bond turns inward to focus on her writing.
Need more help launching your program?
For the first time here at The Leveraged Practice, I’m going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want.
Launching one course, one time won’t get you there. It’s a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love.
As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I’ve spent the last 9 years developing for online health practices.
Each day I’ll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role.
Dates: February 7 to 10, 2022
Time: 1 pm EST
Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1’s have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013.